Data and Analytics3Advanced Build
Class and Instructor Profitability
What This Guide Covers
- How to figure out which of your classes and formats actually make the most money, not just which are most popular
- How to prompt Claude to build a persistent calculator that tracks cost, time, and margin per class
- How to use real margin data to make pricing and scheduling decisions
Requires Claude Pro, Max, Team, or Enterprise.
Why This Matters
Your most popular class isn't necessarily your most profitable one. Most membership platforms track attendance and revenue, but very few calculate true profitability.
Case Study
Anvil Athletics
Anvil Athletics assumed their most requested class, a specialized small group format with a premium price, was also their most profitable, since it always filled up first. Running the actual numbers showed a simpler, higher capacity class actually earned more per hour.
Result: The gym adjusted its schedule to run the higher capacity format more often.