NEXT|GEN
Marketing and Branding3Advanced Build

Class or Program Fit Quiz with Claude

What This Guide Covers

  • How to turn your class and program lineup into a short quiz that recommends the right fit based on a prospect's goals
  • How to prompt Claude to build this as an interactive tool you can actually use, not just a written document
  • How to place and use the quiz so it supports real sign up conversations, not just sits unused

Why This Matters

A prospective member browsing your class schedule for the first time often doesn't know which option fits them, and that uncertainty is a real reason people don't sign up at all.

Case Study

Elevate Movement Studio

Elevate Movement Studio, which offers everything from beginner mobility classes to advanced strength programming, built a short quiz using Claude that asked about current fitness level, primary goal, and schedule availability.

Result: The studio's front desk started hearing prospective members reference their quiz result by name when booking a trial class.

Step-by-Step Guide

  1. 1

    List your actual classes and programs and who each fits

  2. 2

    Decide on 3 to 5 quiz questions that meaningfully narrow the recommendation

  3. 3

    Prompt Claude to build the quiz as an interactive Artifact

    AI Prompt
    Build an interactive quiz as a self contained webpage that 
recommends a class or program based on a few short questions. 
Here are the details:

Business type: [e.g. independent gym, boutique studio]
Questions to ask (in order): [list your 3 to 5 questions, with 
the answer options for each]
Classes and programs and who they're for: [list each class or 
program and what type of answer combination should lead to it]

The quiz should:
- Show one question at a time with a clean, simple design
- Recommend one primary class or program at the end, with a short 
one or two sentence explanation of why it fits their answers
- Include a "take the quiz again" option
- Use a simple, minimal visual style with [your brand color, e.g. 
navy blue] as the primary accent color
  4. 4

    Test the logic yourself before showing prospects

    AI Prompt
    When I answer [describe the specific answers], the quiz 
recommends [class/program], but that doesn't fit because [explain 
the issue]. Please adjust the logic so this combination leads to 
a more appropriate recommendation.
  5. 5

    Publish and decide where it lives

    Click Share on the finished artifact and choose Publish to get a live link.

    • A tablet at your front desk for walk in prospects
    • A link on your website's class schedule page
    • A QR code on a flyer or trial class signup card
  6. 6

    Revisit the quiz whenever your class lineup changes

Frequently Asked Questions

Do I need any technical skill to build this?

No.

Does this need Claude Pro to work?

No. This quiz doesn't need to remember anything between visits, so it works on any plan, including free, once published.

Can I update the quiz later without starting over?

Yes, return to the same conversation and describe the specific change you want, then republish.

Can this replace an actual conversation with a prospective member?

It shouldn't fully replace it.

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